MeasurementEcommerce platform attribution checks: Google Analytics, Attribution and PECR

A platform-by-platform check of attribution models for Shopify, WooCommerce and Google Analytics 4. It names the default and selectable models where sources support them, records lookback windows, and keeps PECR cookie consent and third-party app verification beside the measurement evidence.

8 min read
StrategyEcommerce platforms planning template for comparison

A planning template for comparing Shopify, WooCommerce, BigCommerce, Squarespace, Wix and Adobe Commerce for a UK shop: hosting, payments, VAT, extensions, UK laws and exit, with a completed example row.

6 min read